MARK18
Case study · Ambassador Program

An ambassador engine across 30+ colleges

10,000+

quests completed by students · for KGeN

30+ colleges3 weeksPeer-led
The challenge

Expand the Kollective program with students genuinely participating, not signing up and disappearing.

What we did

Our college network onboarded institutions, then student leads drove participation inside each campus. Peer-led, not top-down.

The impact
30+
Colleges
10,000+
Quest completions
3 weeks
Duration
Peer-led
Model
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